About Us

A staple of Caldwell since 1952, Rostock Furniture has built a legacy of honesty and community spirit.

Founded by Willard "Woo" Rostock, who took full ownership in 1976, the business eventually moved across the street into its current home in the historic JC Penney building. Today, managed by Woo’s son Jim, the store continues to offer a wide selection of furniture, mattresses, appliances, and flooring.

Our reputation is built on more than just quality goods; it’s rooted in "good people" who know their customers by name. We take pride in our long-standing tradition of giving back—from sponsoring Little League teams to supporting local families in need. At Rostock Furniture, we don’t just furnish houses; we invest in the community we’ve called home for over seventy years.